Marketing in Action
Students develop an understanding of the theories and techniques of planning, conducting, analyzing and presenting market studies. Students will study different methodologies with emphasis on primary research including questionnaire design. The course will culminate with the presentation of their marketing/business plans.
1-21-16 Final Exam: Written
1-6-16 Presentation Rubric
http://goo.gl/forms/dWLkDJgoG1
12-14-15 Presentation Invite Template
| invite_letter_for_presentations_2015_2016.docx |
12-4-15 Presentation order
| 2015_presentations_list.pdf |
11-10-15 Free Statista Trial 90 days
http://www.statista.com/login/corporate/thaller%40durango.k12.co.us/16f7bd74396006e00804751a37c357df6e92f39238b21b092071febf4a9bd4698bf2ae5d24b0b8144d8b2eb00777738163e32a5605163e9446db0285ab2e9a20
11.6.15 Handwritten General Suggestions for Part II, Introduction
| part_ii_introduction_feedback_notes_11-4-15.pdf |
11.5.15 Traffic Counts
http://dtdapps.coloradodot.info/otis/TrafficData#ui/0/1/0/criteria/22035//true/false/
10.26.15 Durango/SW Colorado Background Info
http://quickfacts.census.gov/qfd/states/08/0822035.html
http://www.city-data.com/city/Durango-Colorado.html
http://www.livability.com/best-places/top-100-best-small-towns/2015
http://blog.liftopia.com/blog/ski-bums-pick-north-america-10-livable-ski-towns-year-round/
http://www.nationalgeographic.com/adventure/relocating/durango-colorado.html
https://www.fortlewis.edu/Home/About/AboutFortLewisCollege.aspx
http://www.durangogov.org/index.aspx?NID=274
http://durango.com/durango-history/
| 2013-14_durango_tourism_office_marketing_plan.pdf |
10-22-15 Project Due Dates
| operations_research_outline_with_due_dates.docx |
10-21-15 MLA Guidelines
| mla_2009_quick_reference.pdf |
10-16-15 Sandwich Shop Survey
https://docs.google.com/a/durango.k12.co.us/forms/d/1pQrWgf3TeSt41_d6t3hxRsWsj0rvJ44O3RDq49sgs4I/viewform?usp=send_form
10.12.15 Problem definition and survey assignment (due on turnitin.com 10.16.15)
| problem_definition_and_survey_assignment.docx |
10-12-15 Probing Questions (to help with writing of document)
| operations_research_outline_with_probing_questions10-7-15__2_.docx |
10-5-15 Gallup Employee Engagement Report and link to Gallup
| state_of_the_american_workplace_report_2013.pdf |
| gallup_report_student_summary_by_section_10-9-15.pdf |
Project Forms from week of 9-28 to 10-2-15
| letter_to_bus-agreement-permission_form_for_10-13-14.pdf |
9.30.15 Ralph Lauren Stepping Down
9.30.15 VW Scandal
Durango Chamber of Commerce directory
9.25.15 Bike and Pedestrian count
9.23.15 Project Guidelines
| 2015_marketing_in_action_bor_guidelines.pdf |
9.23.15 Employee Engagement
|
9/11/15 Andrew Kohut, pollster, dies
http://mobile.nytimes.com/2015/09/09/us/politics/andrew-kohut-founding-director-of-pew-research-center-dies-at-73.html?_r=0 |
Sandwich Stop info
| nutrition_guidelines_for_schools.pdf |
| nutrition_regional_director_memo_2015.pdf |
Articles and Resources
Aug 31, 2015
| stuggling_mcdonalds_tests.....pdf |
| mla_template_7th_edition_1.pdf |
| power_point_presentations-tips.ppt |
9/16 Link to Sample Coke V Pepsi Survey
https://docs.google.com/forms/d/1sj9taFAzfcTZ1dYSPgRCR1JJTWgbT-JHETUQFc4j_mA/viewform?usp=send_form
https://docs.google.com/forms/d/1sj9taFAzfcTZ1dYSPgRCR1JJTWgbT-JHETUQFc4j_mA/viewform?usp=send_form
