Sports and Entertainment Marketing
1-18-18 Final Exam![]()
1-11-18 Better Business Bureau and Big Baller Brand1-10-18 SEM Final Exam Worksheet- please take this exam as many times as you like to prepare for the final exam12-21 Please complete the reading, reading quiz and Stadium Staffing Sim at 81% or higher in VB (Click below for log in link)12-21 NBA Social Media and Brand Loyalty12-11-17 Tailwind Survey12-11-17 Vote on top 2 logos and trade characters for Tailwind![]()
12-7-17 Project Rubric![]()
11-30-17 Unboxing BBB ZO2 Prime Remix11-27-17 Why People in Mississippi have to watch the Giants11-16-17 Product Planning, Mix and Development. Use the google sheets template to develop your own product mix chart for a company of your choosinghttps://docs.google.com/spreadsheets/d/12ae8o3NfD8RKpamsA_KyEaMFRc2ImXEqC3IXK37h7Jk/edit?usp=sharing
11-14-17 Please open the attached R.A.C.E template, complete, print and submit based on our guest speakers from last week. Please use your notes. When complete, please continue in VB![]()
11-8-17 Virtual Business Log in Info
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statistica_pdf_2017.pdf | |
File Size: | 4748 kb |
File Type: |

dillman_instatgram_hashtags_p4_2017-_final_version.xlsx | |
File Size: | 25 kb |
File Type: | xlsx |
10-18-17 Chp 21 Worksheet and Article
10-12-17 Questions for our Guest Speakers
10-10-17 Enter information for your "dream" marketing position and begin to create your personalized letter to a named executive with title at the chosen company
https://docs.google.com/spreadsheets/d/1p-WqCxNiVu5meqr2wushenO1xqiVVPh7IMB4rF7Wbuw/edit?usp=sharing

sem_sports_letter_template.doc | |
File Size: | 267 kb |
File Type: | doc |
10-5-17 Rally Towels Merchandising
10-4-17 Basic Resume Template

hs_basic_resume_sem_.docx | |
File Size: | 27 kb |
File Type: | docx |
10-3-17 SEM Chp 1-2-18 Quiz and Article

sem_chp_1-2-18_quiz.htm | |
File Size: | 47 kb |
File Type: | htm |
9-28-17 Chp 1 2 18 Worksheet
9-27-17 Create an effective DHS main Ave. sign using elements discussed in class and using these resources
9-15-17 Chp 18 worksheet
9-15-17 Advertisers want Apple Iphone Face Recognition
9-12-17 Formative Assessment Memo Template: Please Complete, Print and Submit as instructed.

formative_assessment_memo_sports_and_entertainment_marketing.docx | |
File Size: | 88 kb |
File Type: | docx |
9-12-17 Lebron 15 Debuts at Fashion Week Show, Target Targets Millenials
8-31-17 Top 10 Highest Paying Entry and Mid-level Careers
8-25-17 Disney Offers Star Wars Treasure Hunt
8-23-17 Pirated NFL & MLB Games on Facebook Live

piracted_nfl_mlb_games_on_facebook_live.pdf | |
File Size: | 697 kb |
File Type: |
1-13 -17 Case studies: Virtual Reality Sales Lag, NFL Wildcard weekend ratings Sag, BCS Ratings down despite Alabama/Clemson Thriller,
https://www.nytimes.com/2017/01/08/business/sticker-shock-and-maybe-nausea-hamper-sales-of-virtual-reality-gear.html?smprod=nytcore-iphone&smid=nytcore-iphone-share&_r=0
http://adage.com/article/media/nfl-wild-c/307462/?utm_source=daily_email&utm_medium=newsletter&utm_campaign=adage&ttl=1484697015?utm_visit=1862117
http://adage.com/article/media/clemson-alabama-thriller-fails-write-ratings-record/307465/?utm_source=daily_email&utm_medium=newsletter&utm_campaign=adage&ttl=1484697015?utm_visit=1862117
http://adage.com/article/media/nfl-wild-c/307462/?utm_source=daily_email&utm_medium=newsletter&utm_campaign=adage&ttl=1484697015?utm_visit=1862117
http://adage.com/article/media/clemson-alabama-thriller-fails-write-ratings-record/307465/?utm_source=daily_email&utm_medium=newsletter&utm_campaign=adage&ttl=1484697015?utm_visit=1862117
1-9-17 Final Exam Worksheet
1-3-17 Lebron 2017 MVP?
1-2-17 2017 Wharton School of Business SEM Summer Programs

2017_wharton_school_of_business_sem_summer_programs.pdf | |
File Size: | 1335 kb |
File Type: |
12-26-16 NFL Ratings down but cost of ads up from 2015: here's why:
12-14-16 new NBA Labor Agreement
12-1-16 Yoga Celebrity packs gyms
11-17-16 Football Americano in Mexico
11-17-16 Black Friday Duds
11-10-16 If Time: He's 106 and knows the score
11-7-16 Pricing Worksheet: use the file to create a lengthy google docs spreadsheet with the circled numbers completed. Please make sure the cells contain the correct formula. Standby for submission information

activity_8_pricing_worksheets.pdf | |
File Size: | 1692 kb |
File Type: |
11-2-16 NCAA basketball: One and Done: Please complete Article review sheet and place in magic basket
11-1-16 P5 SEM Visual Merchandising Finalists

p5_sem_2016_finding_dory_visual_merchandising.pdf | |
File Size: | 7212 kb |
File Type: |
11-1-16 Raiders owner says he is firm on moving team to Las Vegas
11-1-16 Visual Merchandising/Guest Speaker Quiz

chp_18_visual_merch_and_guest_speaker_quiz.htm | |
File Size: | 12 kb |
File Type: | htm |
10-28-16 Gaming Options Galore /Arnold Palmer sets the bar for pitchmen
10-27-16 Finding dory Visual Merchandising Finalists p4

finding_dory_visual_merchansiding_finalists.pdf | |
File Size: | 4030 kb |
File Type: |
10-26-16 Finding Dory DVD Release news
10-19-16 Building a Better Store:
10-14 Class Survey
10-12-16 Reading after Quiz: Please select an article from below to read quietly as others complete the quiz (be prepared to share your thoughts)
http://www.nytimes.com/2016/10/12/business/international/samsung-galaxy-note7-terminated.html?ref=business&_r=0
http://www.nytimes.com/2016/10/11/us/politics/body-language-debate.html
http://www.nytimes.com/2016/10/12/sports/soccer/us-soccer-women-discrimination-equal-pay.html?ref=business
http://www.nytimes.com/2016/10/11/us/politics/body-language-debate.html
http://www.nytimes.com/2016/10/12/sports/soccer/us-soccer-women-discrimination-equal-pay.html?ref=business
10-12-16 Chp 8 and 10 Quiz

chp_8_and_10_post-quiz.htm | |
File Size: | 32 kb |
File Type: | htm |
9-30-16 SEM skills through interpersonal

smaps_sports_and_entertainment_marketing_skills_learned.docx | |
File Size: | 14 kb |
File Type: | docx |
09-30-16 Chp 8 and 10 Study Guide

chp_8_and_10_study_guide.htm | |
File Size: | 54 kb |
File Type: | htm |
9-30-16 High School Resume
Please complete and submit hard copy

high_school_basic_resume_template_2016__4_.docx | |
File Size: | 39 kb |
File Type: | docx |
9-28-16 Body language in the debate
http://www.nytimes.com/2016/09/28/us/politics/trump-clinton-debate-body-language.html?smprod=nytcore-iphone&smid=nytcore-iphone-share&_r=0
9-27-16 Interpersonal Skills Assessment
http://www.skillsyouneed.com/interpersonal-skills.html
9-23-16 Chp 8 and 10 pre-test

chp_8_and_10_pre-test_html.htm | |
File Size: | 32 kb |
File Type: | htm |
9-22-16 Deflategate Scientists Speak Out
http://www.nytimes.com/2016/09/25/sports/football/deflategate-new-england-patriots-nfl-science.html?smprod=nytcore-iphone&smid=nytcore-iphone-share
9-22-16 Fantasy Soccer a Reality
http://www.nytimes.com/2016/09/21/sports/soccer/united-london-england-fantasy-sports.html?smprod=nytcore-iphone&smid=nytcore-iphone-share
9-21-16 Vin Scully prepares to retire after 67 years as Dodger announcer
http://www.cleveland.com/livingston/index.ssf/2016/09/dodgers_vin_scully_nears_end_o.html
http://www.espn.com/espn/feature/story/_/id/17595432/the-man-voice-stories?appsrc=sc&appsrc=sc
9-19-16 Articles : What playing Madden teaches us about Football:
http://www.nytimes.com/2016/09/18/magazine/what-playing-madden-teaches-us-about-football-and-what-it-doesnt.html?smprod=nytcore-iphone&smid=nytcore-iphone-share&_r=0
Spin Class Full? Try your living room:
http://www.nytimes.com/2016/09/18/business/spin-class-full-feel-the-burn-from-your-living-room.html?smprod=nytcore-iphone&smid=nytcore-iphone-share
9-16-16 P2 Guest Speaker Questions

p2_guest_speaker_invite_questions.gdoc | |
File Size: | 0 kb |
File Type: | gdoc |
9-16-16 P3 Guest Speaker Questions

p3_guest_speaker_invite_questions.gdoc | |
File Size: | 0 kb |
File Type: | gdoc |
9-15-16 NBA2K17 Teaser
9-14-16 Chp 1 and 2 Quizzes

chp_1_and_2_quiz_fall_2016.htm | |
File Size: | 28 kb |
File Type: | htm |

chp_1_-2_written_response_quiz.htm | |
File Size: | 10 kb |
File Type: | htm |
9-14-16 An Awkward Alignment of the Flag and Football
http://www.nytimes.com/2016/09/12/sports/football/9-11-tributes-focus-on-flags-and-anthem.html?ref=sports&_r=0
9-13-16 Organic Gatorade Case Study
http://www.nytimes.com/2016/09/03/business/gatorade-shakes-up-the-sport-drink-by-going-organic.html?smprod=nytcore-iphone&smid=nytcore-iphone-share
G Organic Taste Test
https://docs.google.com/a/durango.k12.co.us/forms/d/1CVPQPOFNH-0PFodqiqwjKFcdaj2r__zoLNFypb0uTMs/
9-9-16 Chp 2 practice Quiz
9-2-16 Chp 1 Practice Quiz
5-25-16 New Ghostbusters steps into Gender Politics
http://www.nytimes.com/2016/05/24/business/media/ghostbusters-steps-right-into-the-hostility-of-gender-politics.html?smprod=nytcore-iphone&smid=nytcore-iphone-share%20NYTimes:%20%E2%80%98Ghostbusters%E2%80%99%20Steps%20Right%20Into%20the%20Hostility%20of%20Gender%20Politics&_r=0
5-18-16 Market Share for Gatorade/Powerade
http://marketrealist.com/2015/05/gatorade-pepsico-still-sporty-50/comments
5-11-16 Final Marketing Project Memo and Rubric

sem_final_project_description_and_rubbic_may_11_2016.pdf | |
File Size: | 234 kb |
File Type: |
5-4-16 Swim. Bike. Cheat.
http://www.nytimes.com/2016/04/10/sports/julie-miller-ironman-triathlon-cheat.html?_r=0_
5-4 MKT math and Dist Post Quiz

mkt_math_and_dist_post_quiz.htm | |
File Size: | 25 kb |
File Type: | htm |
4-15-16 Please complete an article review sheet for Jeremy Lin article below - article review sheets found under the "courses offered"
http://www.nytimes.com/2016/04/15/sports/basketball/jeremy-lin-video-hard-fouls-fan-charlotte-hornets.html?_r=0
4-12-16 Statista Free Trial Link
http://www.statista.com/login/corporate/thaller%40durango.k12.co.us/16f7bd74396006e00804751a37c357df6e92f39238b21b092071febf4a9bd4698bf2ae5d24b0b8144d8b2eb00777738163e32a5605163e9446db0285ab2e9a20
4-6-16 MKT Math and distribution pre-quiz
4-5-16 Business Email Etiquette
http://www.decadirect.org/March-2016/Business-Email-Etiquette-101/
3-24 write an article review sheet on interior display techniques- find an article of your choosing
3-23-14 when complete please review star wars blog and wait for voting instructions
http://www.starwarsnewsnet.com/
3-22-16 Conner's Article: Gen Z
http://www.durangoherald.com/article/20160319/OPINION02/160319526
3-22-16 Chp 8 and 10 Quiz

chp_8_and_10_marketing.htm | |
File Size: | 24 kb |
File Type: | htm |
3-22-16 Video Games where hearts not guns drive the action:
http://www.nytimes.com/2016/03/17/arts/video-games/video-games-where-hearts-not-guns-drive-the-action.html?_r=0
https://www.youtube.com/watch?v=vNkkCApSOhI
https://www.youtube.com/watch?v=y1Rx-Bbht5E
3-18-16 Store Layout- read and submit on an article review sheet (listed under courses offered)
https://www.fastsigns.com/blog/detail/2015/09/10/4-hacks-to-improve-sales-through-simple-store-layout-improvements
3-18-16 Complete an article review sheet for this article on store layout:
https://www.fastsigns.com/blog/detail/2015/09/10/4-hacks-to-improve-sales-through-simple-store-layout-improvements
3-15-16 Basic Resume Template

high_school_basic_resume_template_2016.docx | |
File Size: | 39 kb |
File Type: | docx |
3-15-16 Dress for success teen tips: Colorado DECA
https://www.facebook.com/photo.php?v=4594431832127
3-10 Interpersonal Skills Assessment: Take the skills assessment below and submit a half sheet of paper written response in the magic basket- "Do you agree with the assessment? Why or Why not?"
http://www.skillsyouneed.com/ls/index.php/343479/_
3-9-16 Business Ethics Case Studies
http://www.rollingstone.com/sports/lists/the-12-biggest-sports-scandals-of-2015-20151216
http://business-ethics.com/
http://www.nytimes.com/2015/01/24/sports/football/the-patriots-scandal-and-sports-ethics-deflated-balls.html
3-9-16 Snowboarding Crashes:
http://www.nytimes.com/2016/03/07/sports/snowboarding-once-a-high-flying-sport-crashes-to-earth.html?smprod=nytcore-iphone&smid=nytcore-iphone-share
3-4-16 VB Link
complete Staffing Sim
https://vb.knowledgematters.com/
3-3-16 Articles after assignment
http://www.nytimes.com/2016/03/02/sports/baseball/phil-jackson-a-zen-master-but-not-when-it-comes-to-twitter.html?ref=sports&_r=0
http://www.nytimes.com/2016/03/02/arts/music/adele-25-tour.html?ref=music
http://www.nytimes.com/2016/03/02/arts/music/adele-25-tour.html?ref=music
3-2-16 Guest Speaker invite template

guest_speaker_invite_template_2016.docx | |
File Size: | 17 kb |
File Type: | docx |
2-26-16 Virtual Business Sports and Entertainment Marketing
vb.knowledgematters.com
2-25-16 FIFA Election Article
http://www.nytimes.com/2016/02/25/sports/soccer/fifa-presidential-election-espn-fs1.html?ref=sports&_r=0
2-25-16 Chapter 1-2 Marketing Quiz

chp_1_and_2_makeup.htm | |
File Size: | 42 kb |
File Type: | htm |
2-5-16 Superbowl Turf and half-time show
http://www.nytimes.com/2016/02/03/sports/football/super-bowl-50-nfl-turf-levi-stadium.html?_r=0
http://mobile.nytimes.com/2016/02/05/sports/football/beyonce-super-bowl-50-halftime-coldplay.html
http://mobile.nytimes.com/2016/02/05/sports/football/beyonce-super-bowl-50-halftime-coldplay.html
1-12-16 Product Mix Chart
https://docs.google.com/a/durango.k12.co.us/spreadsheets/d/16yeMcuEO_5TDCMOAnvQ63axrRDRYMkh5HzhjgNrEsPE/edit?usp=sharing
11.18.15 CBS nearly sold out of Superbowl 50 ads
http://adage.com/article/media/cbs-sold-out-super-bowl-50-spots/301208/
11.18.15 Video idoors on Coolers increase sales:
http://adage.com/article/cmo-strategy/system-puts-video-ads-store-cooler-doors/301395/
11.18.15 Star Wars Battlefront Reviews:
http://www.forbes.com/sites/erikkain/2015/11/18/star-wars-battlefront-reviews-point-to-missed-potential-lack-of-content/
11.18.15 Female NFL TV Director:
http://www.nytimes.com/2015/10/11/sports/football/passion-outweighs-struggle-for-female-director-of-nfl-broadcasts.html
11.16.15 Survey for Drug and Alcohol Awareness Campaign
https://www.surveymonkey.com/r/GY8YG7S
11-13-15 Adele, NFL LA or Drone Races
http://mobile.nytimes.com/2015/11/15/arts/music/adele-25-album-interview.html
http://mobile.nytimes.com/2015/11/12/sports/football/with-los-angeles-in-play-cities-and-teams-update-nfl-on-plans.html
http://mobile.nytimes.com/2015/11/12/sports/drone-racing-competition.html
11.11.15 Sample Market Share excel template

2011_global_market_share_athletic_apparel_sample.xlsx | |
File Size: | 12 kb |
File Type: | xlsx |
11.10.15 Global market Share:
http://www.statista.com/login/corporate/thaller%40durango.k12.co.us/16f7bd74396006e00804751a37c357df6e92f39238b21b092071febf4a9bd4698bf2ae5d24b0b8144d8b2eb00777738163e32a5605163e9446db0285ab2e9a20
10.13.15 Star Wars Battlefront
10-1-15
9.29.15 Interpersonal Skills Assessment
Only enter your email if you want a copy emailed to you. You can unsubscribe to future emails if you wish. Please email your instructor after you read your results. Answer these questions in an email:
1)What category did you score the best?
2) What category did you score the least?
3) What category are you going to work on the most to improve and why?
4) What surprised you the most about the survey and why?
http://www.skillsyouneed.com/ls/index.php/343479/
1)What category did you score the best?
2) What category did you score the least?
3) What category are you going to work on the most to improve and why?
4) What surprised you the most about the survey and why?
http://www.skillsyouneed.com/ls/index.php/343479/
9.25.15 Articles
The Man who Makes Mascot Costumes
http://www.nytimes.com/2015/09/24/sports/the-man-behind-the-mascots-is-a-character-too.html?smid=nytcore-iphone-share&smprod=nytcore-iphone&_r=0
Are Daily Fantasy Games Legit or a rip off?
http://www.nytimes.com/2015/09/27/upshot/daily-fantasy-sports-and-the-hidden-cost-of-americas-weird-gambling-laws.html?smid=nytcore-iphone-share&smprod=nytcore-iphone
Are Daily Fantasy Games Legit or a rip off?
http://www.nytimes.com/2015/09/27/upshot/daily-fantasy-sports-and-the-hidden-cost-of-americas-weird-gambling-laws.html?smid=nytcore-iphone-share&smprod=nytcore-iphone
9.24.15 SEM Letterhead
Open this file for a letterhead template to complete your letter to your favorite sports and entertainment marketing organization, inviting a representative of the marketing department to speak to our class via speakerphone. Please email the completed level to me at the email listed on the board. I will

sample_browns_letter_9-25-15.doc | |
File Size: | 267 kb |
File Type: | doc |

dhs_deca_letterheadhead_with_address.doc | |
File Size: | 265 kb |
File Type: | doc |
9-23 Articles
http://www.nytimes.com/2015/09/20/fashion/move-over-millennials-here-comes-generation-z.html?smid=nytcore-iphone-share&smprod=nytcore-iphone
http://www.nytimes.com/2015/09/24/sports/baseball/yogi-berra-dies-at-90-yankees-baseball-catcher.html?hp&action=click&pg&module=second-column-region®ion=top-news&WT.nav=top-news&_r=0
http://www.nytimes.com/2015/09/24/sports/yogi-berra-yogi-isms-quotes-explored.html?hp&action=click&pg&module=second-column-region®ion=top-news&WT.nav=top-news
9/18/15 Article: Lebron's 13s
http://www.cleveland.com/cavs/index.ssf/2015/09/get_a_sneak_peek_at_the_lebron_13_nike_shoes.html
http://www.nytimes.com/2015/09/08/business/media/marketing-to-sports-fans-online-with-help-from-google-and-social-networks.html
http://www.nytimes.com/2015/09/08/business/media/marketing-to-sports-fans-online-with-help-from-google-and-social-networks.html
9/11
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S.W.O.T. Template |

swot_analysis_template_doc.doc | |
File Size: | 33 kb |
File Type: | doc |